Chelsea strike TV deal with YouTube
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tribalfooball.com - February 16, 2007
Chelsea have struck an online video deal with YouTube to show archive footage and club news - the first in Premiership history.
Chelsea chief executive, Peter Kenyon, said: "We are delighted to work with YouTube. Chelsea is the first football club to move into what is clearly one of the fastest growing new media platforms. This will allow us to offer our fans exciting Chelsea FC content in a very unique way, as well as an opportunity to reach a whole new audience."
The deal comes as YouTube, recently purchased by Google for $1.65bn, moves to legitimise its content. The site's success was built on home-made video contributions and bootlegged clips posted by users - more than 100,000 are uploaded every day - but increasingly broadcasters and rights holders have sought to have content removed
good next time i can watch Chelsea On YouTube
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for once, i hope this piece of news from tribalfootball is real.
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