New ZOO logo.... Nice or not?
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oMg!!! the logo sucks... who design it? i think it kid that draw it....
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Ok ok whatever....Originally posted by laurence82:eh, bro
one peanut is $600, 000
so n number of peanuts is n x $600,000
Seriously, the new logo is a joke.
It almost seems as though whoever was in charge of creating it outsourced it to some 3-year old kid for the cost of one lollipop.
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can u just imagine all the directors agreeing that its nice ?
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of course...
i've seen more stupid things passed just because a con-man-sultant says so
Originally posted by kaeden:can u just imagine all the directors agreeing that its nice ? -
They keep telling us to be creative. Yet, they can come out such a uncreative logo. Even a 5 year old kid can do better than that.
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Maybe it's done by some 50 year old Director working for the zoo.Originally posted by joelwinston2005:They keep telling us to be creative. Yet, they can come out such a uncreative logo. Even a 5 year old kid can do better than that. -
and pocketed the consultancy fee?
where's CPIB?
Originally posted by Honeybunz:Maybe it's done by some 50 year old Director working for the zoo. -
Singapore Zoo just got another world 1st
The first world worst logo of the year award !
If they still use that damn logo ( which look like kid writing ) we will ensure they will go down in history - 10 year in a roll record of worst logo award !!! -
Hey... I'm sure you know some ppl there. Help us call leh...heheheOriginally posted by the Bear:and pocketed the consultancy fee?
where's CPIB? -
unfortunately or maybe fortunately, i don't know anyone there
nor would i want to knowOriginally posted by Honeybunz:Hey... I'm sure you know some ppl there. Help us call leh...hehehe -
Maybe the designers play politics with each other. The person who plays the best gets to design the logo. Ironically, that person who plays the best happens to be a bad designer.
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Dunno whether they got money to hire a qualified designer for the logo
but check this out....
Their office damn nice wor....
I wonder how much was spent to renovate their office -
aiyah...must be the upper echelon people, those high-posts ones, jia chong ming (fake clever).Originally posted by Honeybunz:Good check the zoo website at www.zoo.com.sg
The new logo is already in use.
Yes, no news about it. It was changed so suddenly.
maybe jia li-hoi (fake power) better. -
prefer the previous logo.
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yes the previous logo was good, it have animals & plant inside, which symbolise what it mission is.Originally posted by ©:prefer the previous logo.
Well of course time change - like the logo , possible the management change the logo to such a lousy horrible one which have no meaning to anyone - also partly may be part of their effect and their new management style - which is no longer based on animals or natural ! but hopeless lost !
Maybe they can borrow the show "Lost" logo - that will be nicer. Or they can even add a $ & cents to it - the new logo - "$ingapore Zcc" -
I'll share with you the reply I got from them after telling them to check out this thread and telling them the logo is pretty unpopular.
Dear XXXXXX,
Seems like they really value their board's opinion over the mass opinion and also their board seems out of touch or have been pretty much blinded by the sales pitch of their Marketing Agency.
Thank you for sharing your feedback and highlighting the sentiments posted on http://www.sgforums.com/.
We can appreciate that there may be many people with fond attachment to our Singapore Zoo logo. However, as part of Wildlife Reserves Singapore's (WRS) plans to refresh its parks' appeal, alongside upgrading of facilities it has undertaken the redesigning of the logos of Singapore Zoo and Jurong BirdPark.
This matter was discussed extensively by WRS Board members and Saatchi & Saatchi, the advertising agency who is familiar with our parks, was given a brief to undertake the design. We all know that logos are a subjective matter, often with some who like it and can relate to it and some who don't. So it was rather remarkable that the Singapore Zoo logo was unanimously endorsed by the Board recently. For Singapore Zoo, the move towards a more contemporary, typography style is aimed towards catering to a broader appeal amongst all age groups and not just the young. Historically, it has also been demonstrated that typographical logos withstand the test of time and is more enduring. For the Zoo, such a typography style also facilitates ease of applications for our wide variety of retail and merchandise items.
We are taking a phased-in approach for the logo change. Except for the major signage like those at the entrance and new advertising and collateral, the former logo on collateral will be replaced with the new logo only when we're doing a new reprint, thereby rendering it unnecessary to have additional budgets for the change.
Thanks again for taking the time to share your comments with us and allowing us the opportunity to clarify the matter.
Yours sincerely,
Pauline Tan
Corporate Communications
Singapore Zoo & Night Safari -
WHY DIDNT THEY REPLY TO ME!!?? NOT FAIR!! hhmmpphh!!
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something is missing...
the logo doesn't give me the impression it's for a zoo... -
well, if ur boss say it's nice, would u say not nice? haha!!
they really should post a couple of different logos on their web site and ask the public which one they prefer. doesn't cost that much wat rite? -
x 2Originally posted by Eikei:I'll share with you the reply I got from them after telling them to check out this thread and telling them the logo is pretty unpopular.
Seems like they really value their board's opinion over the mass opinion and also their board seems out of touch or have been pretty much blinded by the sales pitch of their Marketing Agency.
Feel sad for the animals. -
nvm lah....we go zoo is to see animals...not logo wat. not as if we r wearing shirts with tt logo right???
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Haha. I think the designer wans us to noe that the animals all run away from the zoo dats why there isn't any animals in the logo.
Cheers.
C.K -
The Zoo is one of the many interest that has brought Singapore recognition internationally. The Zoo is part of Singapore's Culture. It has been with us for years. Obviously if we feel something is not right...we must voice out!Originally posted by NT2:nvm lah....we go zoo is to see animals...not logo wat. not as if we r wearing shirts with tt logo right???
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..........they didnt make use of Ah Meng to do it again, did they ? -
aiya..logo is a passing trend..after awhile they will change it again....not like designer brand..the logo die die cant change.Originally posted by mhcampboy:The Zoo is one of the many interest that has brought Singapore recognition internationally. The Zoo is part of Singapore's Culture. It has been with us for years. Obviously if we feel something is not right...we must voice out!